Apple is holding its iPhone launch event on September 9
- ID
- 18250
- Status
- summarized
- Published
- 27 Aug 2026, 12:53 AM
- Fetched
- 27 Aug 2026, 1:49 AM
- Provider
- TechCrunch
- Category
- technology
- Original URL
- https://techcrunch.com/2026/08/26/apple-is-holding-its-iphone-launch-event-on-september-9/
- Source URL
- https://techcrunch.com/feed/
Summary
- Score
- 4.0
- Created
- 27 Aug 2026, 1:51 AM
- Tags
- Audience
- developersvibe_coders
What happened
Apple announced a September 9 launch event at Apple Park, expected to feature the long-rumored foldable iPhone alongside the iPhone 18 Pro and Pro Max, Apple Watch Series 12 and Ultra, and new smart home devices. It will be the first Apple event under John Ternus, who takes over as CEO from Tim Cook on September 1. Software announcements may include launch dates for iOS 27, iPadOS 27, and macOS Golden Gate.
Why it matters
If you ship iOS or iPadOS apps, expect to start testing against iOS 27 and the foldable iPhone's new form factor soon after September 9; the standard iPhone 18 is delayed to next year, so Pro models are the only new phone targets for 2026.
Discussion angle
What does a foldable iPhone screen size and aspect ratio mean for app layout testing, and is it worth prioritizing over the iterative Pro upgrades?