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How to tell if a startup has a moat

ID
34832
Status
summarized
Published
13 Oct 2026, 8:45 PM
Fetched
13 Oct 2026, 9:44 PM
Provider
Lenny's Newsletter
Category
product-startup
Original URL
https://www.lennysnewsletter.com/p/how-to-tell-if-a-startup-has-a-moat
Source URL
https://www.lennysnewsletter.com/feed

Summary

Score
4.0
Created
13 Oct 2026, 9:44 PM
Tags
Audience
foundersdevelopers

What happened

Dan Hockenmaier, writing in Lenny's Newsletter (Oct 13, 2026), argues that startup moats matter more in the AI era because anyone can build a product quickly and 'everyone is building the same things.' He proposes a three-step framework — identify a compounding advantage, gauge how strong it could be, and measure whether it is working — which he claims can be applied in about an hour after receiving a job offer. The excerpt is paywalled and cuts off at the start of Step 1, so the actual criteria for judging a moat are not in the text provided.

Why it matters

If you are weighing an offer or pitching your own SaaS, this gives a named three-step checklist and a time budget (roughly one hour post-offer) rather than vague 'is the team good' heuristics — but the excerpt stops before Step 1's substance, so you cannot actually run the test from this text alone. Treat it as a pointer to the full piece, not as a usable rubric yet.

Discussion angle

Given AI lowers the cost of building, which of the three steps is hardest for a small Southeast Asian SaaS to satisfy — and what would a compounding advantage look like locally (distribution, proprietary data, switching cost, regulatory access)?

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